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By Rashid N· Updated 2026-08-08· How we get these numbers

The renewal trap, explained

every figure below is machine-verified and re-checked daily

Of the 74 plans we track across 27 providers, 43 renew at a higher price than they advertise — on average +194%. 32 of them at least double. The largest gap on record is IONOS, which advertises $1/month and renews at $14/month — an increase of 1300%.

What the renewal trap is

Most web services advertise a price that applies only to your first term. When that term ends, the subscription renews automatically at a different, higher price — the "regular" rate. The practice is legal and usually disclosed somewhere on the page, often in small print beneath the headline figure. It is not a scam. It is, however, the reason the number you remember paying is rarely the number you keep paying.

We built this site to measure the size of that gap, provider by provider, and to keep measuring it so nobody can quietly move the number.

The biggest gaps we currently measure

provider / planadvertisedrenews atincrease
IONOS Plan 3$1$14+1300%
GreenGeeks Lite$2.95$13.95+373%
SiteGround StartUp$3.99$17.99+351%
Hostinger Business$3.79$16.99+348%
SiteGround GrowBig$6.69$29.99+348%
SiteGround GoGeek$10.69$44.99+321%
NordVPN Complete$4.49$18.29+307%
GreenGeeks Pro$4.95$18.95+283%
DreamHost Launch$2.89$10.99+280%
Hostinger Premium$2.99$10.99+268%
HostGator Baby Plan$4.50$16.49+266%
HostGator Business Plan$6.25$21.99+252%
Showing the 12 largest of 43 plans with a measured increase. Full record on each provider's page.

Web hosting is the worst category

Across the hosting plans we track, the average renewal increase is +254%. Long prepaid terms make this harder to notice: a 36- or 48-month plan can delay the jump for years, so the higher price arrives long after you've forgotten what you signed up for. A handful of providers — Surfshark — don't publish a renewal price on their pricing page at all. We score that non-disclosure as a failure, because a price you can't check is a price you can't plan for.

The providers that don't do it

Not everyone plays this game. These providers charge the same at renewal as they advertise, as of our most recent check:

providerpriceat renewal
GetResponse$13.30same at renewal
Kit (ConvertKit)$99same at renewal
Semrush$139same at renewal
Private Internet Access$11.95same at renewal
Windscribe$9same at renewal
Mullvad$5same at renewal
Shopify$19same at renewal
Dropbox$9.99same at renewal
CyberGhost$6.99same at renewal
Squarespace$17same at renewal
Ahrefs$29same at renewal
Mangools$18.85same at renewal
Worth stating plainly: two of the fairest names here, Mullvad and Windscribe, run no affiliate programme at all. They cannot pay us and never will. They rank where they rank because of what the pricing data says.

What you can actually do about it

1. Look up the real number before you buy. Every provider page on this site shows the advertised price, the renewal price and the gap between them.

2. Do the multi-year maths. The cheapest advertised plan is frequently the most expensive plan over three years.

3. Set a calendar reminder for your renewal date. Retention offers exist, but only for people who ask before the charge lands.

4. Consider a provider that doesn't do it. The table above is a starting point.

Quick answers

What is a hosting renewal trap?

It's when a provider advertises a low introductory price that applies only to your first term, then renews the subscription automatically at a substantially higher regular rate. Across the 74 plans we track, the average increase is +194%.

Which provider has the biggest renewal increase?

IONOS, at +1300% — $1/month advertised, $14/month at renewal.

Do all hosting companies raise prices at renewal?

No. 12 providers we track charge the same price at renewal as they advertise.

CITE THIS: "Of 74 web-service plans tracked, 43 renew above their advertised price, averaging +194% — HonestlyRanked, verified daily." Free to reuse with attribution (CC BY 4.0). Full data: statistics · quarterly index

About this article

Written by Rashid N. Rashid N is the editor of HonestlyRanked. He reviews every figure this site publishes against its source before it goes out, and has never accepted a free account, a review unit, or payment for placement. Rashid N is a pen name; see our methodology page. Every figure here is pulled directly from our tracking database at page-build time and re-checked daily — see methodology. We measure published pricing only; we do not test provider performance, support or uptime. Corrections: tell us.